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Designing for Digital is a two-day conference packed with intensive, hands-on workshops and informative sessions meant to help educate and expose library and information professionals to colleagues working on user experience, discovery, design and usability projects inside and outside of libraries, drawing expertise from the tech and education communities, as well as from peers.

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Workshop [clear filter]
Wednesday, February 25
 

8:00am

Information Architecture for Everybody

No matter what your job or mission in life: if you are working with other people you are dealing with information architecture. Information Architecture is the way that we arrange the parts of something to make it understandable. Whether it is determining the labels for your products and services or creating navigational systems to help users move through a complex ecosystem of marketing channels, everybody architects information.

The concepts one has to understand to practice information architecture thoughtfully are not hard to learn or based on expensive tools. In fact they are tools and concepts we at the Information Architecture Institute think everybody should know.  This half day workshop is meant to introduce the concepts of IA and give you confidence in practicing IA yourself. 

The workshop is divided into three main lessons that each have lecture and workshop components:

  1. Ontology: Know what you mean when you say what you say by using Continuums, Controlled Vocabularies and Content Modeling 
  2. Taxonomy: Structure is Rhetoric. Learn to use and understand Hierarchy/Heterarchy/Sequence Creation and how to understand facets 
  3. Choreography: Learn how to plan for the spaces between the places you make. 

This is part of the Designing for Digital Conference.  Learn more at www.designingfordigital.com.


Speakers
avatar for Abby Covert

Abby Covert

Independent Information Architect
Abby Covert is an independent information architect working and living in New York City. She has a proven track record of establishing user-centric practices within creative agency environments as well as a reputation for stellar information architecture work in a variety of client... Read More →


Wednesday February 25, 2015 8:00am - 12:00pm
Room 103

8:00am

Intro to Interaction Design/Prototyping

"Easy to use" and "user friendly" have become part of our cultural vocabulary.  For customers, these concepts represent the lens in which a user experience is evaluated. For business and product owners, these concepts become prioritized goals that are rarely defined and even harder to measure.

In successful digital product companies, Interaction design is used to understand what needs to be created so that users can accomplish their goals in the most "user friendly" manner possible.

While some product teams are fortunate enough to have Interaction Designers - a team member who's role is to understand how users view the world, so that they can  create something that helps them achieve a goal- most do not. They rely on existing team members to make smart decisions about what to make and how to make it.

This workshop explores the tools and methodologies of interaction design. As a group we will:

  • look at examples of how interaction designers create user friendly dialogue between a person and a product, system or service.
  • practice the primary methods for discovering "What to make" and "how it should behave"
  • practice creating design assumptions and testing those through rapid prototyping with real people.

This workshop is open to everyone. It is recommended for those with little to no interaction design experience.



This is part of the Designing for Digital Conference.  Learn more at www.designingfordigital.com.

Speakers
avatar for Matt Franks

Matt Franks

Interaction Designer, MyEdu
Matt Franks in an interaction designer at MyEdu. He was previously a Senior Interaction Designer at frog design at the co-owner of Monster Feet design consultancy. Prior to working at frog, Matt was a hybrid interaction/product designer for Target Corporation. His work ranges from... Read More →


Wednesday February 25, 2015 8:00am - 12:00pm
Room 104

8:00am

Object-Oriented UX is the new Information Architecture

Before the web became interactive, information architecture put UX designers on the map. All those "pages" of static content had to be bucketed, filed, and organized. Information Architecture was our main value-add on the web. Then the web started becoming interactive. People were transacting on the web.  Usability, user interfaces, and storyboarding became a new focus. Now projects are not broken down by sections of the IA, they are broken down by task flows (or user stories). But now, in a post-responsive-revolution world, we need to shift our focus again. We need a new paradigm to ensure that we create simple, efficient, and consistent modular systems of dynamic object.

This is part of the Designing for Digital Conference.  Learn more at www.designingfordigital.com.


Speakers
avatar for Sophia Voychehovski

Sophia Voychehovski

Founder, ReWired
Sophia Voychehovski is the founder of ReWired, an Experience Design studio based in Atlanta. ReWired gives affordable UX and design services to non-profits, NGO's, social entrepreneurs and local tech start-ups. Sophia places a premium on a highly efficient process that reduces overhead... Read More →


Wednesday February 25, 2015 8:00am - 12:00pm
Room 105

1:00pm

Designing for Users First: Creating the User-Centered Library
Looking to transform your library and your services to be more responsive, effective and user-centered? Interested in revitalizing your own practice? Want to have more fun at work? Librarians transitioning into user experience (UX) work as well as those wishing to strategically integrate UX thinking into library operations will benefit from this interactive workshop. This session will define UX design within the context of librarianship to establish groundwork for UX-based thinking and decision-making in professional practice. Attendees will be presented with concrete strategies for identifying, implementing, and evaluating user-driven changes to improve physical and virtual services. At the conclusion of the workshop, participants will take away a UX roadmap customized to their own institutional use case. 

This is part of the Designing for Digital Conference.  Learn more at www.designingfordigital.com.

Speakers
avatar for Courtney Greene McDonald

Courtney Greene McDonald

Head of Discovery & Research Services, Indiana University
Courtney Greene McDonald is Head of the Discovery & Research Services department at the Indiana University Bloomington Libraries. She has presented and written on a variety of topics, most recently on discovery tools and user experience on mobile services for libraries, including... Read More →


Wednesday February 25, 2015 1:00pm - 5:00pm
Salon E

1:00pm

Measuring User Satisfaction and Gathering Feedback: How to Do It?

To best provide library services that meet user needs, librarians are increasingly asked to follow a formal feedback-gathering process that collects accurate and actionable data to inform decision making. A home-grown survey can be a valuable tool in gathering satisfaction data but poorly constructed survey questions are all too common. Poorly written survey questions not only confuse respondents but also lead to substantial measurement error and misleading results. This half-day workshop will focus on how to construct survey questions that produce meaningful results that are valid and reliable. The instructor will review elements of survey process and introduce different types of survey questions, followed by a class activities to evaluate less-than-ideal survey questions and to develop survey items. This workshop is designed to be a beginner level course for those who are interested in participating assessment activities in libraries and information centers.

Learning Objectives:

• Understand elements of survey process.

• Write effective survey items, using different types of survey questions.

• Evaluate survey content and distinguish between well-written and poorly written survey questions.

This is part of the Designing for Digital Conference.  Learn more at www.designingfordigital.com.


Speakers
avatar for Nisa Bakkalbasi

Nisa Bakkalbasi

Assessment Coordinator, Columbia University
Nisa Bakkalbasi is the Assessment Coordinator at Columbia University Libraries. Prior to joining Columbia University, Nisa was the Director of Planning and Assessment at James Madison University, and held a series of positions at Yale University Libraries. She has also taught courses... Read More →


Wednesday February 25, 2015 1:00pm - 5:00pm
Salon B

1:00pm

Service Design

Most digital products no longer exist as a contained product offering - i.e. a tool that accomplishes a finite set of predetermined tasks. Today’s digital products are connected.  They manifest across multiple touch-points (mobile, tablet, web, in-person, etc..) and their interactions evolve with the user over time.

Thanks to product offerings from companies like Google, Amazon and Apple; our expectations of business who create digital products have also changed.  We expect these experiences to be interconnected; where my calendar is aware of events that appear in my email, or my eReader automatically displays purchases made via my phone. Today’s digital products behave more like services - fluid experiences that manifest across multiple touch-points over time.

This demand for a seamless user experience is also changing the way business and product managers develop products. In order to develop meaningful, long-term relationships with their customers, they are forced to work across previously isolated teams and business units. Not only does this present a challenge for those who try, but most organizations quickly realize they lack the capability to even define their service offering, let alone the expertise to craft and maintain it. 

Business and product managers must rethink their approach toward developing products & services that support meaningful user experiences. They must reframe their disconnected touch-points into a single connected service offering.

This workshop outlines an advanced approach to defining, crafting, and refining a service offering that manifests across a series of diverse touch-points. In this workshop, we will:

  • examine two real world examples of complex services
  • focus on how to create visual artifacts that drive organizational alignment around the service ecosystem
  • apply systems thinking to real world problems

While this workshop is open to everyone, people with design or product management experience are encouraged.  

Participants will walk away with a basic understanding of customer journey mapping and service blue printing; two methodologies integral to the creation of a seamless service experience. 


This is part of the Designing for Digital Conference.  Learn more at www.designingfordigital.com.

Speakers
avatar for Matt Franks

Matt Franks

Interaction Designer, MyEdu
Matt Franks in an interaction designer at MyEdu. He was previously a Senior Interaction Designer at frog design at the co-owner of Monster Feet design consultancy. Prior to working at frog, Matt was a hybrid interaction/product designer for Target Corporation. His work ranges from... Read More →


Wednesday February 25, 2015 1:00pm - 5:00pm
Salon D

1:00pm

The Discovery Ecosystem: Upgrading the User Experience
Many libraries promote web-scale discovery systems as the primary access point to their content. These systems, such as Summon, EBSCO Discovery Service, and Primo, deliver more seamless access to more content, and from more desperate than previously possible. Yet, do they really deliver a quality user experience?Discovery services exist in a complex online environment and must play nicely with the library website, embedded search forms, local library catalogs and user accounts, OpenURL resolvers, and interlibrary loan and local library accounts. Our workshop examines user experience across all of these systems. We aim to make the workshop vendor agnostic with a focus on solutions that can be applied in most vendor systems and on locally-controlled websites. We will begin with a review of existing usability studies and explore usability testing methods that can be implemented at participants' home institutions. Data is worthless unless it is actionable, and so we will dive into interpreting results of a usability study, turning data into ideas for improvement, and manipulating discovery systems to implement changes. The workshop includes exercises for participants to draft a usability test they can apply in their library to assess the usability one or more aspect of their discovery environment.

Speakers
avatar for Rebecca Blakiston

Rebecca Blakiston

User Experience Librarian, University of Arizona Libraries
avatar for Athena Hoeppner

Athena Hoeppner

Electronic Resources Librarian, University of Central Florida
avatar for Kristian Serrano

Kristian Serrano

Lead Web Developer, Emory University
Web design, usability, content strategy, accessibility, etc .
avatar for Christopher Spalding

Christopher Spalding

Head, Library Core Services, Emory University


Wednesday February 25, 2015 1:00pm - 5:00pm
Room 301